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Read more about the work we do and our interests across behavioural science, design and data science.

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Can Online Checkout Design Influence Whether You ‘Buy Now, Pay Later’? Can Online Checkout Design Influence Whether You ‘Buy Now, Pay Later’?

Imagine that you are about to purchase a pair of shoes through an online retailer. You find a pair you really like and decide you want to buy them. You are offered a range of different ways to pay – including debit card, credit card and ‘buy now, pay later’ – each of which is...

Dec 12 2022 • 3 min read

Dec 12 2022 • 3 min read

How Might Online Platforms Influence What We Think Is Important? How Might Online Platforms Influence What We Think Is Important?

Imagine that you’re browsing the housing market online in search of a new home. Once you’ve selected an approximate location, how might you narrow down your search? There’s a good chance that you might use the filters typically available on your platform of choice: namely price and the number of bedrooms and bathrooms. Which at...

Oct 21 2022 • 3 min read

Oct 21 2022 • 3 min read

Can Your Online Banking App Improve Your Carbon Literacy? Can Your Online Banking App Improve Your Carbon Literacy?

Imagine that you are planning to travel from Bristol to Birmingham next week. As you consider the methods of transport available to you, you are taking three criteria into account: price, journey time, and carbon footprint. You find that comparing prices and journey times is easy enough. On that basis you rule out flying and...

Aug 18 2022 • 4 min read

Aug 18 2022 • 4 min read

Building a Mixed Methods Team and Approach Building a Mixed Methods Team and Approach

CogCo helps businesses to grow using behavioural, design and data science. These three disciplines are the foundation of our approach because together, they can help us understand behaviour to create products and platforms that effectively respond to what people want and need. In practice, this involves using a mix of methods during research and development....

Nov 12 2020 • 3 min read

Nov 12 2020 • 3 min read

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