Blog
Read more about the work we do and our interests across behavioural science, design and data science.
False Positives and False Certainties of Covid-19 Test Results False Positives and False Certainties of Covid-19 Test Results
Imagine that you have recently been asked to take a Covid-19 test – maybe you are a resident of Lambeth, a school pupil, or about to travel abroad. You receive a message with your results, which reads as follows: ‘Your recent coronavirus test has come back positive’. Take a moment to consider how you would...
Apr 30 2021 • 3 min read
Apr 30 2021 • 3 min read
How Our Existing Beliefs About Vaccines Lead Us To Misinterpret New Information How Our Existing Beliefs About Vaccines Lead Us To Misinterpret New Information
As Covid vaccines have continued to be rolled out across the world, ‘vaccine hesitancy’ has become the subject of growing media interest. In some countries, surveys show a remarkable reduction in vaccine hesitancy. A recent survey of the UK population shows that 93% of people would accept a vaccine in the UK, up from 78%...
Apr 1 2021 • 5 min read
Apr 1 2021 • 5 min read